Physical inactivity is a leading contributor to global mortality rates. It is estimated that up to 5 million deaths per year could be averted if the global population was more active. Children and young adults from vulnerable communities in particular are statistically much less active, which leads to poor health, low self-esteem, worse mental health, and lower academic outcomes.

The vision of Move For Fun is to activate 100,000 children in vulnerable and underprivileged communities in three countries (United Kingdom, Poland, Argentina) by providing them with equal access to the joy of movement and sense of community that can provide a pathway to happier and healthier lives.

Move For Fun is a global pilot program funded by Novo Nordisk and developed in a partnership with the International Sport and Culture Association (ISCA) and Danish sports association (DGI) alongside other partner organisations in pilot countries. Youth Sport Trust International is the delivery partner for the UK.

For more information please visit https://www.dgi.dk/moveforfun